Tuesday, December 23, 2008
Put Web Forms to Work for You
Web forms on your website can help make your site more effective. The most common example of a web form is the contact form that almost every site has. Many contact forms collect the basic contact information along with the customer question and then email it on to the person responsible for customer support. But depending on your organization size it may take a few hours to a few days for the customer to get a response. By using an auto responder associated with the form that sends an immediate email message you can get a rapid response to the customer. While the auto responder message may not answer all of their questions it can offer answers to frequently asked questions and give them something to get started on.
The primary job of a web form is to collect information. The question is what do you do with the information after you have collected it. If the information arrives via email and you respond that may solve the immediate problem but it makes it difficult to go back and use the information later. If you store the information collected by the web form in a database you can easily find out how many people asked about a particular product and then send them an email when you are offering a special on the product that they are interested in.
You don't have to be technical to install a form on your website. Using Relevant Tools you can select that information you would like to collect. You can define custom fields to collect information that is specific to your business. Fields can be plain text or a text area such as used for entering a question or comment. You can also have radio buttons, check boxes and pull down menus so users can point and click and you will get the answers you need. Relevant Tools will generate the html to install on your website. We are available to help you if you have questions about how to install it or if you need help customizing the code to your exact requirements.
The primary job of a web form is to collect information. The question is what do you do with the information after you have collected it. If the information arrives via email and you respond that may solve the immediate problem but it makes it difficult to go back and use the information later. If you store the information collected by the web form in a database you can easily find out how many people asked about a particular product and then send them an email when you are offering a special on the product that they are interested in.
You don't have to be technical to install a form on your website. Using Relevant Tools you can select that information you would like to collect. You can define custom fields to collect information that is specific to your business. Fields can be plain text or a text area such as used for entering a question or comment. You can also have radio buttons, check boxes and pull down menus so users can point and click and you will get the answers you need. Relevant Tools will generate the html to install on your website. We are available to help you if you have questions about how to install it or if you need help customizing the code to your exact requirements.
Labels: auto responder, web forms
Put Web Forms to Work for You posted by Jean Christofferson @ 1:37 AM 
